Beth comstock book author penguin random house linkedin. I host this live discussion each month with authors to learn about how to adapt to the pace of change, innovate, lead and imagine better. Im excited to launch my new book club with steven and his book wonderland. Toffler associates announced today that change maker, author, and former ge vice chair beth comstock is selected as the recipient of the 2018 toffler associates award of excellence in change leadership. Emotional agility by susan david published on april 10, 2017 april 10, 2017 7 likes 32 comments beth comstock influencer follow. The old world was built for efficiency, with just a few people at the top, choreographing everyone else in repetitive jobs. Sep 18, 2018 beth comstock, ges vice chair of business innovation tackles the core issue that keeps business people up at night around the world how to make sense of continual change and disruption, by developing a new mindset and system that anticipates the future, spots trends early, and nurtures new ideas and methods for growth. Future leaders will put data at the forefront and own the entire customer journey, both the digital and physical. You have to create a platform that invites innovative ideas. Yet the pace of change in our world will never be slower than it is right now, says beth comstock, the former vice chair and head of marketing and innovation at ge. Beth comstock has been the vice chair of ge, leading ges efforts to accelerate new growth and overseeing ges business innovations which develops new businesses, markets and service models including current, ge lighting and ge ventures. Beth comstock, author imagine it forward, and former vice chair, ge. Resources the mulvaney center for community, awareness and.
This platform involves four capabilities that have produced an array of new products, services, customers, and business models. When she first moved from nbc to parent company ge in 1998, she was ignored as a woman in a mans world, treated as an outsider because she didnt have a. If you havent already, i hope youll join my change maker s book club and give these books the attention they deserve. Why being ready for the future is crucial for success. In her wellresearched and cuttingedge book, susan david shows us the virtue of being both adaptive and decisive, of learning both to navigate and stay the course. Please join the conversationsteven and i would love hear your questions.
In this episode, we talk about embracing smart risks, challenging convention, and reinventing whats possible. Confronting change is incredibly hard, both organizationally and personally. Beth s book, imagine it forward, is described as an inspiring and practical guide to mastering change in the face of uncertainty, from one of todays foremost innovation leaders. Here, she responds to readers questions on the themes of her book, leadership, work skills and how to be an. Beth comstock is change maker who has helped people grapple with rapidfire change and open up their companies to transformation. From main street to wall street, global business celebrity and former fortune 100 csuite executive, jeffrey hayzlett, brings you insights from todays biggest headline makers. Toffler associates selects change maker and author beth. May 04, 2017 she recently met with beth comstock, vice chair of ge and head of ge business innovations, for an installment of her change makers book club. Imagine it forward is an inspiring, fresh, candid, and deeply personal book about how to grapple with the challenges to chang e we face every day. Beth comstock, chief marketing officer, ge the cmo survey. Give yourself permissionevery change maker must learn to give herself permission to push outside expectations and boundaries. Comstock built ge business innovations and ge ventures, but she was also the chief marketing officer of ge. Pages public figure beth comstock videos change maker s book club. The toffler associates award of excellence in change leadership corresponds with our 2018 future shock forum taking place.
The book was chosen as aprils book for the world economic forum book club. Global changemakers has an unshakeable mission to support youth to create a positive change through skills development, capacity building, mentoring and grants. Imagine it forward is an inspiring, fresh, candid, and deeply personal book about how to grapple with the challenges to change we face every day. Why we should embrace rather than push away our difficult. We discussed tons of themes from the book, such as creativity, courage. Beth comstock leads ges growth and market innovation initiatives, including three companywide platforms. Beth comstock is the former vice chair of ge, where for twentyfive years she led ges efforts to accelerate new growth. Beth comstock, is the former cmo and vice chair at ge and the author of a new book, imagine it forward.
Tahl raz from one of todays foremost innovation leaders, an inspiring and practical guide to mastering change in the face of relentless uncertainty. Candor in male dominated spaces change makers book club with. Global changemakers supporting youth to lead change. Hi im beth comstock im here with scott and were excited today to be talking about radical candor let me set it up a little bit i love this book camp so thank you its really amazing i wish i had this book much earlier in my career what advice do you have for women in leading with radical candor in male dominated spaces and i also see for genders of of of any gender because you talk a lot. Beth comstock on how to be a changemaker, lead with. Imagine it forward by beth comstock, 9780753545720, available at book depository with free delivery worldwide. The former vice chair of general electric expedited the 32 billiondollar companys cleanenergy and digital transformation. Beth comstock change makers book club live with satya. They discussed the myth of positive thinking, how to bring your emotions into the workplace, and strategies for career transitions. Ge cmo beth comstock emphasizes that connecting with your audience through an authentic, personal story is a critical first step for any brandnyou have to achieve mind share in order to get market share. Senior vice president and chief marketing officer beth comstock discusses how ge approaches marketing.
She serves on the board of quirky, an online hub that makes invention accessible and is a startup partner with ge on smart consumer products. Logos that invite curiosity increasingly are the ones that are going to succeed, she says. In imagine it forward, beth comstock, the former vice chair of ge, desc. The ability to navigate change different based on generation so they are the awesome generational differences um and a lot of those differences manic being differences in coat so for example what i mean by this is if you have grown in this society for its awful way you wait for a war there is a good chance and all and all this probably of my background which is i grew up in apartheid south. Beth comstock audio books, best sellers, author bio. I hope youll join me again in 2018 for another exciting series of extraordinary books and the change makers who write them. By cultivating a habit of seeking out new ideas, people and places. As a fellow changemaker, ive long admired amy radins impact and resilience. The author will then join in on the last day of the month to reply to some questions from our audience. About beth comstock, author of imagine it forward beth. Elizabeth beth comstock born august 30, 1960 is an american business executive. Beth comstock change makers book club live with eric.
How non conformists change the world change makers book club duration. The world will never be slower than it is right now. This book will give you an appreciation for the forces speeding up the way we live. Here are ideas and conversations to encourage you to challenge yourself, be curious, and be a changemaker.
Listen in as hayzlett, goes inside the good, bad and ugly of recent business results. Conjures insights into the history and character of those who kee. Beth comstock shares her perspectives on how leaders can successfully balance digitization with the physical experiences that consumers are still demanding. Pages public figure beth comstock videos change maker s book club live with satya nadella. She operated ge business innovations, which developed new businesses, markets and service models. Ges chief marketing officer beth comstock describes what she sees in apples logo. You can get ready for change by finding october 18, 2018. Jan 01, 2018 originally published by beth comstock on linkedin. In imagine it forward, beth comstock, the former vice chair of ge, describes her twentyfive year efforts to be an instigator of change at every level of business.
Beth comstock is an american business executive and current vice chair of ge. In september, win new york hosted legendary business leader, change maker, and glass ceiling breaker beth comstock at anomaly for a conversation with natasha jakubowski, managing partner and head of innovation at anomaly, and win ambassador beth s first book, imagine it forward, came out on september 18th. Nov 05, 2018 ratan tata ratan tata is also one of the change makers around the world. At its core, her work is a powerful and persuasive call to embrace change in our everyday lives, along with the very practical roadmap to make it happen. Beth comstocks career has been defined by her ability to usher companies through periods of change with courage and creativity. Imagine it forward is an inspiring, fresh, candid, and deeply personal book about how to grapple with the challenges to chang e.
She graduated from the college of william and mary with a degree in biology. So what will the executiveespecially the cmoof the future look like. Like a lot of scifi writers, asimovs stockintrade was scenarios spun from the limits of what new tech was. Her first book, imagine it forward, offers lessons from a life of continual transformation, using stories both personal and professional to inspire others to embrace our rapidly changing world. Beth comstock videos change makers book club with steven johnson. Beth comstock author of imagine it forward and former vice. About beth comstock s mission to understand whats next and to navigate change to innovate. Intuits scott cook and ges beth comstock to explore. How non conformists change the world change makers book club. Beth comstock agenda contributor world economic forum.
Beth comstock s mission is to understand whats next and navigate change to innovate. An important resource for anyone looking to innovate better. In the change makers playbook, she offers a practical guide to getting to the other side of change in a way that creates value and meaning. Beth is a member nikes board of directors and trustee president of the smithsonians cooperhewitt national design museum. Throughout the month, her inspirational retelling of her journey and career gripped our audience, who have submitted questions for her. Who are some of the great changemakers from around the world.
The power of story to change organizations book club babble. This excerpt is from beth comstock s book imagine it forward. The change makers share book recommendations with your. Every change maker must learn to give herself permission to push boundaries, to imagine a new future and take steps make it happen. When she first moved from nbc to parent company ge in 1998, she was ignored as a woman in a mans world. Each change makers club discussion is independently chaired by an experienced ceo, cio, cfo or senior thought leader. Courage, creativity, and the power of change beth comstock, tahl raz on. In this candid and personal book, beth shares lessons from her thirtyyear career as a change maker navigating the space between the established and the unproven. Sep 09, 2014 this is the perfect book for anybody with even an inkling of an idea or desire to make their community and this world a better place. Skip to about menu catholic identity university ministry. Ge ventures, which partners startups with ge capabilities, and ecomagination and healthymagination, which harness innovation for better environmental and health outcomes. Be a changemaker delineates numerous ways to effect change through numerous and varied real world examples, teambuilding ideas, the authors personal experiences, and some very apt inspirational quotes by. Beth comstocks mission is to understand whats next, navigate change and help people and organizations do the same.
Change makers adam grant on making your ideas seem less crazy. I have no doubt that my target demographic will be millennials and change makers and. Courage, creativity, and the power of change, beth comstock shares how, over almost three decades, she tried to return ge to its roots as a place of invention and imagination. Her book, imagine it forward, encourages people to become change makers by leading with imagination.
Beth is a director at nike and trustee of the national geographic society. She operates ge business innovations, which develops new businesses and markets. Beth comstock change makers book club with susan david. Joi ito whiplash as a leader of the mit media lab, joi has a front row seat to the changes accelerating our era. Nike board director, national geographic trustee, former nbc executive. From one of todays foremost innovation leaders, an inspiring and practical guide to mastering change in the face of relentless uncertainty. Beth comstock will join us for a wideranging conversation discussing her book, her tenure at ge and share insights into the major news of the day. Beth comstocks mission is to understand whats next and navigate change to innovate. It is a different kind of narrative, a big picture book that combines beth comstock s personal story in leading change with vital lessons on overcoming the inevitable roadblocks. Each month, a new book will be selected and discussed in the group. Dec 06, 2012 word journeys media blog interview with author august mclaughlin on dec. Before she ever led the reinvention of a team or a business, she learned to rely on her curiosity to provoke change in herself. Related links catholic intellectual tradition center for christian spirituality.
Jul 11, 2019 beth comstock led companies like nbc and ge through periods of transformational change. Oct 23, 2014 over the past few months i have been researching and putting together a business plan to launch a social good lifestyle brand with a friend who is equally as passionate about human rights and social change as i am as you say, maybe its just my generation. Our april pick for the world economic forum book club was beth comstock s book, imagine it forward. The role of the chairperson is to facilitate conversation around our chosen topic, highlighting topic relevancy for various industries and interests.
Sep 20, 2010 next week at techcrunch disrupt, intuit founder scott cook and ges senior vice president and chief marketing officer beth comstock will sit down to share with the audience how they keep. But todays repetitive jobs are disappearing as fast as change is accelerating. Intrigued by ideas at the intersection of design and technology. It is available on every major bookseller platform and will ship in september 2018. Virtual book clubs could help deal with coronavirus stress. Candor in male dominated spaces change makers book club.
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